So far we have talked about Local Search Marketing and its benefits.In this post we have a look at a very important tool in terms of Local Search Marketing: The Google Local Business Center. Remember, this series explains how to use Google Local Business Ads (LBA) to promote specific business locations on Google Maps, Google [...]

This post is part two of a series in which I explain what Local Business Ads are, why and when marketers should use those and what the benefits are.

Since the last AdWords Editor release it is finally possible to import a CSV file with changes or additions to your AdWords account. Google published a video in Youtube, which explains how to do this.

If this is not enough, check this post on Google AdWords help for more instructions.

Technorati Tags: AdWords, AdWords Editor, Paid Search

This post is part one of a series in which I explain what Local Business Ads are, why and when marketers should use those and what the benefits are.

Starting on Saturday 12.01 a.m. EDT Facebook users can choose a personalized URL for their profile as announced on the Facebook Blog. That means that the URL which is visible in Search Engines will actually make sense and is not just an ID.
Of course Facebook isn’t doing anything new here but only offering what others [...]